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The Hearing Advantage

DURING the month of Oct, more than 70 Advantage Pharmacies around Australia partnered with Australian Hearing to deliver a national hearing check campaign.

Almost 500 adults were given a free hearing test screening. More than one third of those tested were subsequently referred to their local hearing clinic for further testing due to identified hearing loss.

Advantage Pharmacy Group Director Michael Gray is not surprised that pharmacies have a higher referral rate compared to average hearing screening centres. “The numbers don’t lie,” he said. “Pharmacists and their teams are excellently positioned to offer the community targeted health services,” Gray added.

“At Advantage we believe prevention is better than cure and we are looking forward to working with Hearing Australia again on this important community outreach program.” Due to the success of the program, Gray said the banner group is intent on partnering with Hearing Australia to roll out the Hearing Check Campaign again in 2019.

Published on PharmacyDaily: http://issues.pharmacydaily.com.au/2018/Oct18/pd291018.pdf